Dark and moody images are proving popular on Instagram at the moment so I thought I’d look to get on top of some of the post-production techniques being used……
Ever heard of the Orton Effect?
Soft, dream-like style of photography.
Well, neither had I until I jumped into this rabbit-hole to learn some advanced post-production techniques….
You can’t expect to be competitive as a professional travel photographer unless you’re drawing from a broad repertoire of advanced post-production techniques (ie pre-sets, dodging and burning, masking and coloring etc). Such is the curse of modern photography that you not only have to master what you shoot, and how you shoot it, but you also need to know what to do to enhance your photo once it’s captured.
Now, I know Stoic philosophy doesn’t appear to have a lot to do with travel photography, but I wanted to share with other photographers what a hugely valuable resource it has become to me in terms of the challenges I know we all face in this profession – the uncertainty of income, the changes in expectations, the pressure of delivering quality to shortened deadlines, and some of the people we have to put up with to earn a living …
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A successful promotional photograph starts with knowing what you want it to say and who you want it to appeal to - before you even bring the camera to your eye.
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