
After more than 20 years of being a professional tourism photographer, it’s only now – largely as a result of the time I’ve served in lockdown – that I’ve discovered there’s so much more I can do to improve my photographs in post-production.
A silver lining of this wretched virus is that I’ve had some spare time to dive into my digital archives to strengthen my commercial Photo Library and expand my range of Limited Edition Prints (it’s also given me the chance to practice some of those advanced post-production techniques I’ve been rabbiting on about in the past few posts).
My intention is to leave “big picture tourism photography” over the next five years to concentrate on photo essays like this one I’ve just drawn from my archives on the land diving ritual of Pentecost Island. So much tends to be overlooked rushing around in search of that one big promotional photo. So, I look forward to slowing it all down, spending longer in the countries I visit, and capturing images like these that tell a deeper, richer story.
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A successful promotional photograph starts with knowing what you want it to say and who you want it to appeal to - before you even bring the camera to your eye.