Corporate shoot in Tonga

I’m over in Tonga at the moment doing a corporate shoot for Westpac Bank – my final assignment for the year. It’s part of a Pacific-wide commission to make Westpac’s Pacific branches more personable and localise their marketing while maintaining the brand. Popular staff, iconic features and established clients feature in the campaign – all shot to a very specific creative brief. I have only two corporate clients – Westpac and Digicel –  mainly because our interests throughout the region overlap and I like the change of pace from tourism and the different emphasis. Its still all about people, making the best use of natural light and having a familiarity with countries I’m shooting in …. and the association doesn’t hurt my profile.

Westpac staff infront of Ha-Amonga - an iconic feature of Tonga


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A successful promotional photograph starts with knowing what you want it to say and who you want it to appeal to - before you even bring the camera to your eye.




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