Just back from a seven day corporate shoot in the Solomon Islands for Westpac Bank. Good to see a global corporation that understands the importance of using local people in a regional campaign. We’ve done similar shoots in 11 South Pacific countries …..a fun project for a travel photographer hired to put a bit of local culture and personality into the marketing effort of a major financial institution
Photography Tips, Travel Recommendations, Photos, Interviews, and the occasional words of wisdom you stumble across on a road less travelled
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A successful promotional photograph starts with knowing what you want it to say and who you want it to appeal to - before you even bring the camera to your eye.